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- Release time:2025-11-06 16:33:39
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Recently, in accordance with the requirements of the "Notice of the General Office of the Ministry of Commerce and the General Office of the Ministry of Culture and Tourism on Carrying out the Collection of the Recommended List of Domestic 'Trendy Products' Brands for Downtown Duty-Free Stores", the Department of Circulation Development of the Ministry of Commerce, together with the Department of Industry Development of the Ministry of Culture and Tourism, has jointly launched the collection of the Recommended List of Domestic "Trendy Products" Brands. This list aims to select a group of national brands that can reflect the fine traditional Chinese culture and unique craftsmanship, and have established considerable popularity and influence at home and abroad.
As a special consumption channel licensed by the state, downtown duty-free stores target travelers holding valid entry-exit documents who are to depart China within 60 days. They serve as the first window for high-quality domestic products to enter the global market and a frontier stage for international travelers to experience contemporary Chinese creativity.


With its outstanding innovation and in-depth exploration in the field of precious metal smart wearables, HIPINE has successfully been selected into the Recommended List of Domestic "Trendy Products" Brands for Shenzhen Downtown Duty-Free Stores. This not only represents high recognition of HIPINE's product strength, but also marks that as a "Chinese Business Card" embodying oriental aesthetics and cutting-edge technology, it has gained an official platform to showcase to global outbound travelers. Joining hands with many outstanding domestic brands, it jointly demonstrates the quality charm and contemporary elegance of "Made in China".
In the field of "precious metals + smart wearables", HIPINE has always focused on technological innovation and product R&D, adhering to forging quality with ingenuity. It integrates the profound heritage of traditional oriental craftsmanship with modern technological aesthetics and health concepts, building a new wearable ecosystem that combines the art of time and intelligent experience within the compact watch dial. Furthermore, it empowers daily life with technology, transforming functions such as health monitoring and sports management into silent care on the wrist, safeguarding the quality life of every user.

HIPINE has actively expanded overseas markets. Through deepening strategic cooperation with Malaysian distributors, it was included in the "Malaysia Book of Records" as the "first 999 pure gold watch series in Malaysia". This authoritative recognition provides brand endorsement for HIPINE's expansion in the Southeast Asian market and makes it a vivid example of domestic "trendy products" exploring overseas markets and showcasing the unique charm of Chinese culture.

The successful inclusion in the Recommended List of Domestic "Trendy Products" Brands for Shenzhen Downtown Duty-Free Stores has opened a new window for HIPINE to connect with the global perspective. Taking this opportunity, we will let more people experience the unique charm and extraordinary value of precious metal smart wearables.
In the future, HIPINE will continue to uphold its brand mission of "Technological Innovation · Reconstructing Gold", integrate oriental ingenuity with international vision, seize the opportunities of the times, continuously expand the boundaries of precious metal smart wearables, bring "Made in China" to a broader international market, and strive to grow from a "domestic trendy product" into a shining "Oriental Business Card" on the world stage.