Recently, the Award Ceremony of the 2025 Shenzhen Global Design Awards "Kunpeng Award" and the 6th Shenzhen Creative Design "New Talent Award" was grandly held at Shenzhen Media Group.

As a "City of Design" recognized by UNESCO, Shenzhen has gathered global design elites and industry representatives through the "Kunpeng Award" platform, promoting design to empower urban upgrading and industrial innovation.

For the first time, this year's "Kunpeng Award" has set up an "Industry Proposition" section, focusing on Shenzhen's advantageous industries and strategic emerging industries such as gold and jewelry, and artificial intelligence. Through the precise connection between enterprise propositions and designers' works, it explores an innovative model of in-depth integration of design and industry.

Sipuni participated in the competition with the proposition of "Trendy Gold Master · Guochao/Inheritance", bringing three pairs of watches from the "Xichen" series—Double Happiness Arrives, Dragon and Phoenix Bringing Prosperity, and Dragon Scales and Phoenix Feathers. It stood out from the entries and won the Third Prize. Breaking through the traditional paradigm of precious metal products, the series takes precious metals as the carrier, deeply integrates Oriental wedding culture, endows traditional symbols with narrative vitality in contemporary wedding scenarios, and demonstrates Sipuni's design and innovation strength in the field of precious metal watches.

With auspicious time as a betrothal gift, we seal a century-long promise. Sipuni has crafted the "Xichen" series into the "Fifth Gold for Weddings". It not only fills the market gap for the fifth wedding gold but also injects new contemporary connotations into modern wedding customs with its unique design philosophy and exquisite craftsmanship.

The interweaving of scales and feathers plays a concerto of hardness and softness on the tiny watch dial, writing the most beautiful footnote to the Oriental love ideal of "harmony between qin and se" (conjugal bliss) on the wrist.

The golden dragon and golden phoenix echo each other from afar. The millennium-old totems interpret the beauty of balance in Chinese-style love, and are more like a contemporary echo of the ancient promise of "growing old together with you".

Taking "double happiness (Xi)" as the visual symbol, it interprets the eternal imagery of Oriental aesthetics and elevates it to the beginning of a family's lasting happiness.

When tradition radiates the beauty of spirit, and design carries humanistic philosophy, symbols inscribe an emotional narrative exclusive to love.

The launch of the "Xichen" series is not only Sipuni's successful definition of the new category of "the fifth gold for weddings" but also the transformation of the beautiful concept of "auspicious time" into a wearable and inheritable eternal keepsake. It accurately responds to the composite needs of contemporary young consumers for emotional value, cultural identity, and daily wear practicality in wedding scenarios.

In the future, Sipuni will continue to take traditional craftsmanship as the foundation and contemporary design as the language, making watches a cultural keepsake connecting history and the future, personal emotions and collective memories, and promoting the continuous inheritance and global dissemination of Oriental lifestyle aesthetics.